A Webinar on Sales Territory Management

How you assign territories determines how well your sales team will grow revenue with existing customers and penetrate new market share. In a well-designed territory, there is an optimal match between the capacity of the salesperson (or team) and the workload required to cover the customers and opportunities in that territory. It is a key element of their effectiveness.

A misaligned territory can:

• Foster complacency
• Cause salespeople to focus on low value customers, products or services, or selling activities.
• Cause turnover when a territory doesn’t provide enough opportunity
• Cause missed opportunities when a team is undersized for a territory
• Cause customers to leave when they are underserved
• Create an unfair distribution of opportunity across the team

It’s common for the symptoms from a bad territory design to be mis-diagnosed as other performance drivers, when they could be easily changed with a territory alignment.
Wednesday, June 4 2025 (12pm-1pm Est)

Register by clicking here.